Blog

GEO, AI Search & Local Business Growth

Insights on generative engine optimization and the shift to AI search — written for local service business owners who want to stay ahead.

·3 min read·Walker Deyo

What is GEO for Local Businesses? A Plain-Language Guide

Generative engine optimization is how local service businesses get recommended by ChatGPT, Google AI, and Perplexity. Here's what it means in plain language — no jargon, no hype.

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·3 min read·Walker Deyo

How to Get Your Business Recommended by ChatGPT

When someone asks ChatGPT for a local service provider, it names specific businesses. Here's what determines whether yours is one of them — and the practical steps to get there.

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·3 min read·Campbell Hendee

Does SEO Still Work for Local Businesses in 2026?

SEO isn't dead. But it's not enough anymore. Here's an honest analysis of where SEO stands for local service businesses in 2026 — and what needs to change.

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·3 min read·Walker Deyo

5 Things Your SEO Agency Got Wrong About AI Search

Most SEO agencies are still optimizing for a world that's changing underneath them. Here are five common misconceptions about AI search that could be costing your business leads.

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·3 min read·Walker Deyo

How Much Does AI Marketing Cost for a Local Business?

The real numbers behind GEO, AI receptionist, and review automation pricing. What local service businesses should expect to pay — and the ROI math that makes it work.

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·3 min read·Campbell Hendee

Why 200 Million Annual Pest Control Searches Are Shifting to AI

200 million+ pest control searches happen every year in the US. A growing share are going to ChatGPT and Perplexity instead of Google. Here's what pest control companies need to know.

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